Why branded food is the best way to get your brand out there
Are you trying to build your brand? Do you feel like you’re banging your head against a brick wall trying to get people to sit up and take notice of your business?
Branded merchandise might be what you’re after - high impact, low cost items that won’t break the bank, but help to generate awareness of your brand. But tote bags are so last year… only the founder or CEO will use a branded phone cover and don’t we all have enough stationery?
If you want to grab attention in a crowded marketplace, you’re going to have to do something very different that will ensure all eyes are on you.
Branded food merchandise
So… have you considered branded food as a way to get your brand out there?
We’re not saying that you need to start a whole new business line of food products. Far from it! What we mean is, putting your branding on a food product to draw attention to you. Think about it.
What better way to share your brand with the world than through people’s stomachs. They say that’s the best way to someone’s heart after all… In a nut shell, anything that will get you in front of your target audience is a winner, and free food is a winner all round!
With social media’s influence taking the world by storm, having super instagramable merch is a must! Chic branded macarons or trendy branded coconuts (for example) make for easy sharing on social media, so prepare to sit back and let the snapshots do the talking. And the more you can find unique ways to promote your brand, to build your brand and to engage with your audience, well, the better your brand will fare.
And the best thing about branded food? It’s not only plastic free (win-win), it’s also incredibly delicious and wholly memorable.
Whatever reason you need to get your brand in front of customers and clients, one of the best ways to get yourself noticed is by being a little bit different. And what is more quirky than having your brand on a deliciously chewy macaron…I mean who in their right mind is going to say no to a delicious macaron?
Ohlala have significant experience in creating bespoke, branded macarons for a whole heap of clients - we’ve worked with Alexander McQueen, Tom Ford, Manolo Blahnik, Clinique and Vivienne Westwood, to name but a few.
So what can you expect from your branded macarons?
Ohlala will make the most irresistible, bespoke branded macarons, quite literally stamped with your brand. From the colour, the shape and the flavour of macaron, to the packaging they come in, everything about the macarons is wholly customisable to your exact requirements.
You can call us total pro’s at colour-matching our macarons precisely with your Brand colours and Pantones! Meaning your branded macarons will consist of your chosen coloured shells, filled with your choice of buttercream filling (we can create a macaron filling bespoke to you, or you can choose one of our popular flavours). But that’s not all… we will pop your macarons in the most gorgeous, customisable packaging, guaranteed to elicit the correct reactions from recipients.
Macarons not your thing? Then what about branded coconuts?
Branded coconuts, what now? If you aren’t privy to Kylie Jenner’s instagram page, allow us to enlighten you…
A branded coconut is a coconut, stripped down to its white husk and branded with your logo. Yup, it really is that simple. And while it may be simple, it is incredibly effective marketing. Again, not only is a branded coconut plastic-free, but they’re a delicious, instagrammable, fun and unforgettable.
We dare you to find a better (and tastier) marketing material!
Visit our sister company -> www.brandedcoconuts.com <- to find out more!